HOMEInterview: Ueda Dentetsu Co., Ltd.
"Acrylic Photo Cube" with an illustration of the railway daughter and a commemorative logo printed to commemorate the 100th anniversary of its opening
- client
- Ueda Electric Railway Co., Ltd.Mr
- Craft and range
-
- Acrylic photo cube
90 90 × × 20mm
- Acrylic photo cube
- Processing method
-
- Production / design creation
- Full color UV inkjet printing
- Purpose of use/application
- Sale at events and stores
- Delivery date
- 20 days
- lot
- 100 individual
- Quality standards
Could you tell us the reason for the commercialization and the background of your request?
Our company is mainly engaged in the railway business, and I am in charge of sales planning and involved in planning events and goods.This year marks the 100th anniversary of the opening of the business, and I was thinking of making commemorative goods with a large print of the popular "Railway Musume" illustration and the 100th anniversary logo.
Since it is a souvenir, we are particular about the appearance and materials, and we want to make it a product with a strong presence and a sense of quality. I decided to do it.
I would like to ask you about the particular points of the product
It is a very beautiful item with glittering reflections even when viewed from various angles, but by designing it so that the background other than the person can be seen through, it is fun to decorate it with the interior.
He suggested several design patterns such as which part to show through, so I was able to choose the best one here.
How was the response from customers?
At the time of sale, the crystal-like transparency and heavy appearance were very popular with customers at the venue, and it became a good item to commemorate the 100th anniversary.
We hope that you will continue to share information on new products and case studies.
Products used
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